IPC and Bauer

Bauer and IPC

Bauer and IPC are two separate companies that dominate the UK magazine market.
Bauer is an independent company, whilst IPC media is part of the American Time Warner group conglomerate.
The Bauer publishing group was founded in Hamburg 1875 by a man named Johann Bauer. Bauer entered the UK scene with a magazine called, ‘Bella magazine’, in 1987’ and by this time they were already very successful with an annual turnover of 1.79 billion euro. Bella was a women’s magazine, very successful. Then in 1990 the launch of ‘Take a Break’, also managed to touch many women’s lives. It sold over 1 million copies a week.
In 2008 Bauer had changed its name to Bauer media as it had expanded its portfolio.
Bauer is now the largest consumer, publishing women’s magazines, such as women’s interests, women’s lifestyle, TV listings, puzzles and music and film.
IPC media is a leading UK consumer magazine publisher, with over 26 million UK adults reading it. Their magazines include, ‘Women’, ‘Now’, ‘Marie Claire’, ‘Ideal Home, ‘Nuts’, etc…
IPC is currently owned by Time Inc, the publishing division of Time Warner Inc.
IPC have divisions; such as IPCSOUTHBANK, which focuses on two key markets, women’s lifestyle, and women’s home. Also IPCINSPIRE is the biggest division within IPC, providing magazines and associated websites and events for a massive range of specialist interests.